Blog Posts - How to Write Attention Grabbing Titles
Blog posts that are magnetic in nature tend to have titles that are the same - getting more and more readers to read your posts and give feedback is all about investing your time into creating better blog post titles. Read on to find out how you can do it.
Simplicity is Key: You want to keep your headlines simple and not overly complicate them because otherwise your target market will never understand the message nor will you be able to strike a good balance. Keep things as simple as you can because if you try to go for sophistication it will backfire on you. However, don't mistake a simple title with one that is plain and dull. It is vital that the headlines you create are descriptive and intriguing but they also have to get the message across clearly. If you add pointless jargon to your headlines, all you'll do is alienate your readers and they'll end up leaving your blog. Your titles should immediately show your audience what they can gain from reading your post because if you make them try to figure it out and complicate things too much then you run the risk of losing them.
Articles for the Readers: It's so simple to get stuck in SEO mode when creating your articles and to place all your focus on the search engines. Even if you should work on the SEO of your blog, your primary focus should be on writing for your readers and not the search engines. How you write must be well balanced with the content of your article, and that also means the headline. To integrate your keywords seamlessly into your titles and to avoid getting blocked in SEO limbo, make sure to do your keyword research well ahead of schedule. All the titles you work on need to be written with one goal in mind and that is to impress human readers and not search engines because if the former are unhappy, organic traffic will be useless.
Utilize Strong Terms: If you've read even the slightest bit about copywriting, you probably know the importance of using strong terms. Some words seem to flip an emotional switch in the reader, making them excited or enthusiastic, so you want to take advantage of them and include them in your title. "Free" is a much more powerful term than "cheap", which proves that not all terms are equal to each other. You need to identify what kind of words your target audience connects with and ensure that you're including these in your blog post titles to get the best results.
It's easy to create a blog post that has great content, especially if you know what you are doing, but it doesn't really help if no one is going to even look at it. This is why you should always focus on creating the most relevant titles for your blog posts - no matter what.